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Air Pollution vs. Emissions - Why “Zero Emissions” Doesn’t Mean Zero Impact
"Zero emissions" doesn't mean zero air pollution. While EVs cut climate-warming gases, they don't eliminate the harmful particulate matter from tires and brakes that directly impacts our health. Unpack the critical difference and the major blind spot in ESG reporting. Learn why ~75% of harmful particulate matter (PM2.5) comes from non-exhaust sources like tire and brake wear, and what this critical distinction means for ESG, public health, and true sustainability.
Behind the Numbers: Why “99% Renewable Electricity” Doesn’t Mean 99% Clean Energy
Why does a country with nearly 100% renewable electricity still rely so heavily on fossil fuels? This post untangles the critical, often-misunderstood difference between "renewable electricity" and total "clean energy." Discover the blind spot where greenwashing thrives, and learn the surprising truth about EV efficiency, even on a dirty grid.
The Recycling Illusion: Big Oil’s Greatest PR Campaign
How the promise of recycling often masks the reality that much plastic still escapes into the environment.
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